Last month I
was a happy man: McDonald’s McRib had returned to the menu. I’m
not usually a big McDonald’s fan (though don’t get me started on their
chocolate shakes), but the McRib is a perfect combination of BBQ sauce,
pickles, and ‘rib.’
Unfortunately I just
did a bit of quick research. McDonalds
packs 70 ingredients into my beloved McRib…and one of them isn’t rib meat (it’s
actually restructured meat product, including pig bits like tripe,
heart, and scalded stomach - YUM)! McDonalds did their market research…took some
random flavors and chemicals (my favorite is azodicarbonamide)…and packaged it all into a meal engineered
just for my taste buds! Even though I’m
a good cook, I know that I couldn’t possibly recreate the McRib at home in my
kitchen.
McDonalds
has done their homework…they know what I want!
They work to find ways of giving it to me, and are not averse to ‘tweaking’
what God has created a bit to make it happen.
The
beauty/fashion/advertising world shares that belief! Everywhere we look we see ‘perfect’
bodies. Magazine ads…Sports Illustrated
and the swimsuit issue…TV shows…movies…perfection abounds. We see people with perfect skin, perfect
hair, and perfect teeth. The men look
suave and have muscles that bulge. Women
have bodies that would make Barbie turn green with envy.
McDonalds
uses chemicals and random ingredients to give us what we want. Modeling uses the wonders of make-up,
lighting, and (most importantly), Photoshop!

Take this
image of Jessica Alba. The one on the
left is the original – she’s a very pretty woman! The one on the right has been ‘tweaked’ to
give us what we want to see. Some of the
changes are subtle. Her hair is more
vibrant…her eyes sparkle…her lips a deeper red.
No big deal. But look a little
closer. Her waist has been trimmed down…her hips
changed shape…her legs slimmed …her bust grew. Ah, the wonders of the
computer. The end result is not Jessica
Alba…it’s a body that even she could only dream of.
From the
time that we were little children we saw these images and thought, “I could
never look like that.” Do you want to
know the truth? Nobody does. Corporate America is giving us what we want
to see, not what God created. Even the
most beautiful women and handsome men don’t look like they do on TV or in magazine. Someone behind the scenes changed their
bodies to become more ‘desirable.’
Supermodel
Cindy Crawford said it well a few years back when she commented, “I wish I looked like Cindy
Crawford.” She knew what she looked like
when she looked in the mirror every morning.
She knew what she looked like on the cover of a magazine. They did not look the same! Isn’t it ironic: God looks at Cindy Crawford
(one of God’s good creations) and God says, “It is good.” Someone with a computer and a pile of
marketing research looks at Cindy Crawford and says, “It’s not good
enough. We need to change a few things.”
How can we
be content with the body that God has given us when we’re constantly faced with
such unrealistic expectations? It forces
us to do whatever we can to ‘fudge’ the truth about ourselves (make-up, push-up
bras, slimming girdles, hair coloring, hair implants, etc). God looks at you (and me) and says, “I made
that. It is good.” Do you look in the mirror and think, “It’s
not good enough. I need to change a few
things?”
When it
comes to your view of your own body, who do you believe: God ... or some corporate executive
armed with market research?
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